Everything about designing and executing community strategy, measuring the metrics, frameworks, strategies and more...
Learn to drive product growth, retention and engagement through community and how to gather more insights and input through member feedback that goes beyond surveys.
Learn how to drive in-app engagement with User Generated Content (UGC) and build a unique advantage in a crowded mobile app market.Understand key pillars of a strategy that led to the creation of India’s biggest mobile app for doctors to discuss their cases and the latest developments in medical science.
Understand why and how to move a community to a new platform to support the business goals of retention and growth more efficiently.
What is the only thing that differentiates humans from animals? I think it’s our ability to solve problems in enormous groups over time. If you noticed, everyone wants a successful community revolving around them where they can share their stuff and learn new things from each other. But starting one can be a daunting task for many because how this community is positioned and put together from day one is a critical aspect to understand. The only key is to prepare, assess, and strategize everything in hand before launching. And, with simple planning and a clear vision in mind, a…
We had discussed the various fundamental issues affecting engagement in online communities. Once you’ve taken a hold of them, you need to work towards making it easy for members to contribute effectively. There are broadly a few reasons why people make their first contribution to a community. Enquiring to solve a problem or a feature, learning, increasing status, trying to fit into the group, or exploring with a group of like-minded friends are the chief ones amongst them.
Everyone wishes to keep their community engaged. But gradually, this becomes quite a challenge. With time, interests wane off and people become less active than the initial days. To solve this, it is important that community members leverage the ideas that their members have to bring in freshness.
A discussion between Joel Primack and Pawan Rochwani on building a community through podcast.